NewsXPartners Corporation Weighs In: The Nutritional Supplement Industry’s Battle for Consumer Confidence in a Highly-Regulated World
The nutritional supplement industry is highly fragmented, in contrast to the tightly regulated prescription drug sector overseen by the FDA and influenced by major pharmaceutical companies’ lobbying efforts. As such, supplement companies face significant challenges in trying to gain consumer confidence and increase the total market size. Despite that, the global supplements market was estimated
